Wednesday, March 25, 2009

Arbitron announces personnel cutbacks

The image “http://tbn2.google.com/images?q=tbn:PoSyZ1OtchesWM:http://www.dmwmedia.com/images/Arbitron.jpg” cannot be displayed, because it contains errors. Things seem to be getting tough for Arbitron. The radio ratings firm announced yesterday it is cutting 10 percent of its workforce.

Arbitron:
“The company is realigning and restructuring in order to focus on our strategic priorities: strengthening our radio measurement service and developing new, multimedia services. This restructuring is also designed to speed decision-making so that we can better capitalize on growth opportunities,” said Michael Skarzynski, President and Chief Executive Officer.

Gotta love that corporate spin...

E.C. :)

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